Misc Could Joe Freshgoods Be Preparing A New Balance 550?

Could Joe Freshgoods Be Preparing A New Balance 550?

Despite operating in his hometown of Chicago for the better part of the decade, Joe Freshgoods has only recently gained recognition among more casual sneaker enthusiasts. His 2020 and 2021 collaborations with New Balance 992 and 990v3 have gone on to have lives of their own outside of his midwestern roots, with their successors undoubtedly poised to do the same.

While the Boston-based institution may be encouraging Joe Freshgoods to work on a 990-series silhouette in honour of the original’s 40th anniversary, the former-Fat Tiger Workshop owner may be heading in a different, highly anticipated direction, if a “550″ tweet he posted on Monday, January 31st, is to be believed. The Chicagoan has worn the New Balance 550 in several of his praise-worthy ensembles over the last year, though he has expressed a preference for the taller NB 650R version of the made-for-basketball sneaker. Joe Freshgoods hasn’t revealed anything concrete about his upcoming New Balance collaboration – or even whether it will be a 550 – but he has shared a few details over the last six months.

Two custom shoe boxes indicate that the creative’s next two footwear collaborations with the New England institution will feature an abundance of vibrant orange and muted mint tones. (The former may refer to a never-before-seen colorway of the New Balance 9060 worn by Joe Freshgoods during Paris Fashion Week.) Following the west side of Chicago native’s teaser photo was an image of an NBA championship-winning Michael Jordan holding up three fingers, indicating that the designer is convinced that whatever he is working on will effectively make him three-for-three with his New Balance projects.

For additional information on the 550, see what Aimé Leon Dore, the brand that resurrected the silhouette, has planned for 2022.


— JFG (@JoeFreshgoods) February 1, 2022


— JFG (@JoeFreshgoods) January 4, 2022


— JFG (@JoeFreshgoods) January 4, 2022