Misc DTLR’s New Balance 2002R “Masquerade” Contrasts The Ordinary With The Extraordinary.

DTLR’s New Balance 2002R “Masquerade” Contrasts The Ordinary With The Extraordinary.

Through its collaborations with New Balance, DTLR has established a breadth of storytelling, connecting its audience to domestic traditions of American Muscle Cars and mythological tales of Perseus and Medusa. They’ve decided to apply their expertise to the New Balance 2002R, a modernised runner that will make a comeback in mid-2020.

DTLR’s “Masquerade” concept juxtaposes the mundane and the extraordinary, reiterating New Balance’s advocacy of the “norm-core” look while adding their own vibrant colour blocking. Against a black and grey suede base, DTLR uses blues, oranges, and pinks, as well as purple, to create a punchy contrast of hues. The use of classic 992 shoelaces is a nice touch, while the double-stitch slanted-N logo with a reflective underlay harkens back to the silhouette’s performance running roots.

DTLR will release these exclusively on February 11th, 2022 for $155 and will be available in sizes 7.5 to 15. The official lookbook images can be found ahead.